ABSTRACT 5
INTRODUCTION 6
CHAPTER 1. THEORETICAL FOUNDATION OF KNOWLEDGE MANAGEMENT 9
1. 1 The concept of knowledge management and forms of organizational knowledge 9
1.2 Knowledge Creation Model 13
1.3 Types of KM software systems and its main features 14
1.4 Organizational Culture and Learning 21
1.5 Organizational learning type and description of KM software functionality 24
Summary on Chapter 1 27
CHAPTER 2. METHODOLOGY OF RESEARCH AND DATA COLLECTION ON INFLUENCING CHOICE FACTORS OF KNOWLEDGE MANAGEMENT PLATFORM . 31
2.1 Methodology for empirical study 31
2.2 Data collection 33
2.2.1 Survey of companies 33
2.2.2 Desk analysis 35
CHAPTER 3. ANALYSIS OF THE DESK ANALYSIS’ AND SURVEY’ RESULTS OF INFLUENCING CHOICE FACTORS OF KNOWLEDGE MANAGEMENT PLATFORM 37
3.1 Analysis of the results of the survey 37
3.2 Conclusion of the results of the survey results 59
3.3 Analysis of the results of the desk research 61
3.4 Conclusion of the results of the desk analysis 66
Summary of Chapter 2 and 3 67
CHAPTER 4. DISCUSSIONS OF THE RESEARCH RESULTS ON THE ANALYSIS OF INFLUENCING CHOICE FACTORS OF KNOWLEDGE MANAGEMENT PLATFORM 71
4.1 Key recommendations 71
4.2 Theoretical and managerial contribution 72
4.3 Limitations and future research directions 73
CONCLUSION 75
LIST OF REFERENCES 79
APPENDIX 86
Any organization, as a part of the global economy, is an open system that uses various types of resources to achieve certain corporate goals (commercial or non-commercial) (Lyandau, 2021). Every day, organizations of any size and focus need to solve a huge range of tasks that require the use of certain company resources (Salikhova, 2021). These resources are (Lyandau, 2021):
• Human - these are all people interacting with the organization both inside and outside it (employees, customers, suppliers, etc.). This resource is associated with such an important aspect as intellectual capital;
• Financial - cash and non-cash cash flows and tools for its management;
• Material resources - everything that is the physical component of the production of a product or service, as well as the functions serving this process;
• Time - time intervals allotted for the implementation of a particular task and the achievement of goals;
• Information - all information that is formed within the organization in the course of its functioning, as well as external sources of information necessary for making managerial decisions and managerial control.
To provide an information resource for a company, it needs certain information technologies that are able to store, generate, transform and analyze various types of data. In the age of information technology, the information resource is one of the most important factors in managing a company. Therefore, information technologies that provide the company with data should help solve a number of basic tasks (Seletkov, 2018):
• Selection of information resource
• Extracting data from the required information resource
• Evaluation of found information
• Proper use and interpretation of information
This brings us to the conclusion that an important element of company management in today's rapidly changing environment is the streamlining of internal information processes (Seletkov, 2018). To streamline internal information processes today in the business environment, special software is used, the purpose of which is to simplify and optimize the company's knowledge management process. However, the knowledge management process is not only an IT component, i.e. software and technical components, it is also part of the organizational culture of the company (Levy et al. 2018). Technical parameters are tools, but not the primary source of the knowledge management system. The need for more effective knowledge management and concern for its preservation in the organization is primarily taken care of by the organizational culture. Organizational culture should stimulate and guide each employee and the entire workflow to create and maintain unique organizational knowledge (O’Donovan, 2021).
In the age of technology, there is a lot of information and knowledge, which causes difficulties with its structuring, filtering (removing irrelevant information), transmission and storage. This is further enhanced by the fact that the larger the company, the more employees and processes has its unique knowledge. Their knowledge must be preserved, structured and systematized. How and with what? What knowledge is unique and useful for the company and how to improve the degree of its continuity and assimilation? How to choose the software that is best for this task?
According to research conducted by Deloitte (2020), 75% of the organizations they surveyed say that creating and retaining knowledge is an important or very important factor for their success over the next 12-18 months, but only 9% say they are very willing to take on the knowledge management process. This makes author think that the issues listed above are more relevant than they seem. Thus, the main motivation for the study is to dive into the process of choosing a knowledge management platform in order to study it and further apply it in practice.
This brings us to the relevance of the study, which lies in a significant contribution to understanding of motives, needs and facts that guide companies in a process of choosing technical tools for knowledge management. This study will be especially relevant for companies interested in acquiring or changing a knowledge management platform.
...
The study is devoted to identifying the characteristics of knowledge management platforms that are decisive when choosing them in companies. In order to achieve this goal, the author began by researching the literature and academic sources. The main research goal of this study was to examine characteristics of a knowledge management platform that are decisive in its choice and, based on this, make a list of recommendation on how to choose KM platform. This will help companies further simplify the process of selecting knowledge management software, as the selection of key features is the main starting point. Thus, the research question of this work is: based on what factors is the decision to choose a knowledge management platform made in different companies?
Theoretical study was devoted to three main areas: theoretical aspects of knowledge management, organizational culture as part of the knowledge management process and the technical component in the form of software. Thus, the following aspects were investigated:
• The concept of knowledge management and forms of organizational knowledge
• Knowledge Creation Model
• Types of KM software systems and its main features
• Organizational Culture and Learning
• Organizational learning type and description of KM software functionality
Based on the study of theoretical sources, the main elements of the knowledge management process were identified, on the basis of which a survey for companies was compiled:
• Acquisition of knowledge
• Knowledge storage
• Knowledge Exchange
• Application of knowledge
• Knowledge Creation
• Organizational culture
• Software usage
Also, the theoretical study helped to reveal the range of main functions that knowledge management platforms have and which were further used for market analysis and also for the survey:
1) Complexity of Introducing New Knowledge
2) Functionality for Analytics
3) Function of Integration with Other Tools
4) Search functionality
5) Process Automation Functionality
6) Artificial Intelligence Functionality
After that, a survey was compiled, consisting of 23 questions and designed to be completed by various companies. The survey showed the importance of such factors as the degree of complexity of introducing new knowledge, analytics functionality, integration with other tools and platforms, search functionality, functionality of process automation, ability to collaborate in real time.
It can be said that business intelligence systems and decision support systems have a high level of complexity for introducing new knowledge and advanced features for analytics, integration with other tools, search functions and process automation. Social media and collaboration tools have a lower level of complexity and provide basic functionality for analytics and integration with other tools, with limited search and process automation features. Content management systems provide advanced features for content management and integration with other limited search and process automation tools.
From the tables comparing different knowledge management systems, we can see that there are many software companies offering solutions in different categories of knowledge management systems.
After both steps of the analysis were completed, a list of recommendations was drawn up, made up of 8 main stages:
1) Determine the strategic goals and needs of your company.
2) Talk to employees to find out their level of computer proficiency, as well as their willingness to use new tools.
3) Try to at least approximately determine what type of organizational learning your company belongs to.
4) After that, pay attention to the functionality and integration of the proposed platforms in the market.
5) Consider the usability and user experience of employees.
6) Pay attention to accessibility and knowledge management.
7) Pay attention to the possibility of adapting the platform to existing business processes and expanding it for further work and the emergence of new needs.
8) Provide technical support and employee training. This will help them quickly get used to the innovations.
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